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Displaying posts from Engagement category

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virtual events, event data

Published in Attendee Tracking category on (06/17/2022)

Unlocking Event Marketing Success with Attendee Engagement Data

Attendee engagement plays a central role in virtual, in-person and hybrid event marketing for multiple reasons. On one level, it transforms a webinar, seminar or conference into an interactive experience – creating an opportunity for attendees, hosts and sponsors to create connections and build relationships. Often, this is what determines the difference between a memorable […] (Read More)

hybrid_top

Published in Audience Engagement category on (05/20/2022)

Hybrid Events: What Does the Attendee Engagement Journey Look Like?

When it comes to hybrid events, one of the earliest aspects of the planning phase is understanding what the attendee experience will look like from start to finish. From the moment they visit your event website, your guests will have unique needs and interests that will differ based on how they are attending, and what […] (Read More)

after the event

Published in Engagement category on (01/24/2022)

11 Practical Ideas for Your Mobile Strategy, Part 3: After the Event

Welcome back to “11 Practical Ideas for Your Mobile Strategy.” In our first two installments, we discussed how a mobile event app can enhance the event experience for all involved, while helping to assure an impressive return on investment (ROI). We also stressed the importance of fully leveraging your event app at every stage of […] (Read More)