In part one and two of this three-part series, we explored the tactics that marketers can take before and during an event to maximize ROI. This third installment discusses some
In part one of this three part series, we explored the tactics that marketers can take before an event even begins to maximize ROI. This second installment discloses some of
Events can be a goldmine for the sales funnel and lead gen; but only if the means can justify the end, or if the return on investment (ROI) justifies spend.
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