Event Data Integrations

Sync Your Event Data Across Your Sales and Marketing Technologies For Greater Impact 

Power Up Your Revenue Engine With Integrations

Reimagine how teams and tools work together with integrations and workflows that move in one seamless process, while turning your attendee signals into buying decisions at scale. Manage and process your event data to improve data accuracy, consistency and reliability, while ensuring compliance. 

Unlock New Opportunities Using Data Orchestration

Transform your event data into a standard format for faster decision-making. Automate the process by taking siloed data from multiple sources and making it available for analysis. Extend the power of data orchestration to your martech stack, evoking actions across all systems through one seamless process.

Maximize The Value Of All Your Event Data

Use powerful capabilities like Certain API Fetch to keep your event data always up-to-date, comprehensive, accurate, and actionable. Automatically retrieve the latest event data on a regular basis while centralizing the data from multiple sources and systems in one platform.

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Share Data Between Certain And Your Marketing Technology Stack

By using our native, bi-directional integrations with marketing automation, CRM and collaboration tools like Eloqua, Marketo and Salesforce, you can truly automate the capture and flow of data from your events and accurately measure performance.

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Accelerate Your Sales Cycle With Timely Attendee Insights

Your attendees tell you a lot about themselves by what they do at your event. We’ll help you enhance your lead scoring by sending this valuable info to your MA and CRM systems where you can immediately put it to work.

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Solve Tracking Event Performance With Credible Metrics

All marketers know the challenges of arriving at an accurate event ROI number. This is especially true for events. With Certain, you can deliver a credible ROI number to your CMO and CFO.

Incorporate campaign data provided by Certain, and revenue data into attribution and event ROI calculations in Eloqua and Marketo.

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Execute Real-Time, Personalized Event Campaigns

Create highly personalized campaigns and follow up with your event attendees in real-time as they engage with you throughout your events.

Integrate Your Applications

Ensure the data you capture from your events is integrated with your technology stack so you get a more holistic view of your attendees.

Seamless Flow Of Insights

Capture valuable information from all your attendee touch points and automatically sync it with your marketing automation and CRM systems.

On-The-Fly Reporting

Increase the visibility of event status and event ROI with reporting and insight into event data.

Deliver Credible Event ROI

Build campaign and revenue data into attribution and ROI calculations in Eloqua and Marketo.

Our Event Management Technologies

Create and deliver events at scale

Certain Platform

Plan, execute, and manage every detail of in-person, virtual, hybrid, and on-demand events of any size, from beginning to end, and beyond

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Engage and delight participants

Certain Touchpoint

Put participants front and center with a mobile app that encourages and nurtures engagement before, during, and after events

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Analyze performance of your global events

Certain Event Intelligence

We do the heavy lifting to prepare data, giving you actionable insights so you can deliver exceptional experiences and improve future events

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Get Started with Certain Now