One of the main reasons why live events have been so successful over the years is because they give people a unique opportunity to meet and network face-to-face with their
With the recent increase in digital and hybrid events, event professionals and marketers have been faced with a number of questions as they map out their strategies for the year
What’s your Account Based Marketing (ABM) strategy, and how would you describe the relationship between your sales and marketing teams? In survey, 84% of sales and marketing teams are misaligned,
This new decade of events may not be what we had in mind, but with our world being more virtual than ever, social media can make a huge difference in
Certain, the industry leader in enterprise event automation, today announced the release of Certain Digital, its newest digital events solution. With this new solution, Certain empowers marketers to deliver truly
I don’t need to recap recent headlines to underscore that this is a scary and confusing time for everyone, but for in-person event marketing professionals and freelancers, you might say
As we make our way through what can best be described as a truly uncertain spring events season, one thing is becoming clear to many of us: we miss getting
With all of the uncertainty and turmoil around COVID-19 and its impact on both the global economy and events industry, Certain has been moving quickly to offer a solution to
The COVID-19 pandemic is having a significant impact on people, companies and industries across the board. One area we’ve seen especially impacted is in-person events and gatherings – from the
To say that a lot has happened in the course of the past few months that has changed the global landscape is a bit of an understatement. For most of
