Event Planning and Management Blog

Do you know how to leverage partner marketing for generating buzz for your next event? When it comes to promoting an event, marketers need to create innovative solutions to sound

According to our newly released event marketing benchmark report, 82% of marketers consider event ROI a valuable metric in defining event success. Event marketers, demand generation specialists, content marketers, and

Ann Handley threw it down at Certain’s first Twitter Chat #MKTGPOV: How to Slay Event Mediocrity with Killer Content with our Director of Marketing Communications, Lynn Langmade. Thank you to

Check out Certain’s secret formula for event marketing success. Here we give you not 1 or 2, but 6 battle-tested event marketing tactics to help you generate phenomenal demand for