It’s the holiday season, which means you’re probably struggling to find thank you presents and thoughtful marketing gifts that show your team that you care. Last minute gift shopping is
Are you looking to increase marketing engagement during the winter months? You’re not alone, the myth of the B2B marketing slump during the holidays is a strong misconception, when in
Are you wondering what is killing your marketing conversions at events and preventing you from reaching your targeted amount of event leads? 20-25% of a company’s marketing
You’ve put the time in for planning your big event and you’ve used social media to generate buzz and interest. But how do you increase engagement on social media once
Did you know that utilizing event surveys is a successful technique for B2B lead generation? When used correctly, surveys can make sure that your event is a success by enabling
One of the considerations when creating an event app for your meeting, conference or trade show is the type of login, or authentication, you will require for your app.Deciding the
Want to increase and update your marketing resource library? The modern marketing landscape is constantly changing and evolving, meaning that sources of information are changing as well. A resource that
While I’m at Dreamforce, I’m recalling when I first started my job as an editor at a New York lifestyle magazine, one of the first questions that I was asked
As a Product Manager at Certain, I realize the importance of marketing metrics, key performance indicators (KPIs), and how to measure successful events. In high-performing marketing teams, success is not
Want to learn how to network at Dreamforce 2016? With this event right around the corner, it’s important to gear up and prepare yourself so you can network effectively. Networking
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