Believe it or not, fall is in full swing, as is one of the year’s biggest conference seasons. VMWorld Europe will be kicking off in early November, while Dreamforce will
In this day and age, it is a foregone conclusion that the vast majority of interactions we have on a daily basis are done virtually, with both parties behind a
When it comes to large conferences and multi-day events, some of the most memorable offerings an event can provide are in the connections made outside of sessions. When the formality
All events—whether they be major conferences or small group dinners—require a handful of basic elements. There’s the who (your attendees, speakers, sponsors), the what (topics, themes), the when (we’ll let
Our breakdown of “6 Keys to Event Planning Success” continues with part two: Event Flow. Now that you’ve taken the time to find your perfect event location, it’s time to
It goes without saying that location is one of, if not the biggest consideration when organizing an event. 36% of event planners spend most of their budget on the venue,
With the growing importance of hosted events to a company’s success, it’s important for event professionals and marketers to take a step back and assess what tools are not only
In part one and two of this three-part series, we explored the tactics that marketers can take before and during an event to maximize ROI. This third installment discusses some
In part one of this three part series, we explored the tactics that marketers can take before an event even begins to maximize ROI. This second installment discloses some of
Events can be a goldmine for the sales funnel and lead gen; but only if the means can justify the end, or if the return on investment (ROI) justifies spend.
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