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Certain Bolsters Sales Leadership to Meet Burgeoning Demand by Marketers For Event Automation Solutions

odd Giuntini Named Vice President of Sales; Brings 19 Years of Experience Leading Enterprise Sales Teams SAN FRANCISCO – February 28, 2017 — Certain, the leader in enterprise event automation, today announced that Todd Giuntini has joined the company as Vice President of Sales in response to the increased market demand for event automation that connects buying signals […] (Read More)

Certain launches Certain Oracle® Eloqua Edition with EventStream™

Certain launches Certain Oracle® Eloqua Edition with EventStream™, the first event automation platform allowing complete, bi-directional integration and real-time marketing from an application within Oracle Eloqua. “The real value with Certain EventStream is in delivering a better customer experience, as our marketers now have instant access to behavioral insights to have tailored conversations with our prospects […] (Read More)

Meetings and Conventions: 5 Top Tech Trends

As marketing executives play an increasingly important role in corporate meetings, meetings-tech suppliers are offering more ways to integrate marketing and meetings platforms. In this regard, Certain has been ahead of the curve, having begun courting corporate marketing executives a few years ago. “Our driver was to create a tight relationship between marketing automation and […] (Read More)