What is Event Intelligence


Event intelligence is the insight that event planners, organizers, executives, and business people gain when analyzing their events, participants, attendance levels, engagement, and conversion rates. Event intelligence may be applied to a single event, such as a meeting, webinar, trade show, or conference, or it may be applied across hundreds or thousands of events of many different types (in-person, online, hybrid, and on-demand). Event intelligence can be provided through software.

Other Resources for Event Marketers

Event Engagement Overview

How to Accelerate Sales and Grow Pipeline with Events

Why a Mobile Event App? Amazing Insights. That’s Why.

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