Integrated Strategic Meetings Management (SMM) Solutions Enables Increased Control Over Event Expense and Resource Management — Empowering Enterprise Customers to Drive Measurable Results from Their Events.
SAN FRANCISCO, CA – February 3, 2020 – Certain, the leading provider of event automation software, is excited to announce its partnership with EventOPS, a leading provider of strategic meetings management, event expense tracking and resource allocation software.
This partnership will further enable Certain’s enterprise customers to optimize the return on their event investments by:
- Implementing a standard, consistent event approval and budgeting process
- Tracking and managing the vendors and expenses associated with specific events
- Consistently delivering an on-brand attendee experience across event types and sizes at scale
- Yielding measurable business results from each event by capturing and acting on attendee interest data in real-time
“We are very excited about the opportunity to work with Certain.” said Chris Roberts, Co-Founder and COO of EventOPS. “The way both our companies approach scaled, corporate event teams creates a seamless and logical partnership; we’re positive that we can truly improve the events experience in our shared community and beyond.”
Through this partnership, event planners will also save valuable, measurable time and money, as any event that is approved in the EventOPS system will automatically generate an event instance in the Certain Platform without manual intervention.
“Partnering with a strategic company like EventOPS allows us to provide our customers with another critical capability in managing their events and strategic meetings. Offering a seamless, integrated solution will enable both Certain and EventOPS to deliver on the promise of enabling marketers and planners to drive measurable results from our events,” said James Huddleston, VP of Marketing at Certain.
EventOPS is an Event Resource Management system designed for your scaled event team – built to make requesting, budgeting for, and operating events streamlined and repeatable. Visit www.eventops.com for more information.
Certain is the leading enterprise event automation platform that helps data-driven marketers and event professionals integrate rich buying signals and attendee insights to improve sales and marketing results. Certain partners with hundreds of companies across tens of thousands of global events to help drive measurable business results from their events. Visit certain.com for more information.
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