SAN FRANCISCO—Certain, a leading innovator in event technology, is proud to announce a new strategic partnership with InEvent, a global leader in virtual and hybrid event solutions. This collaboration combines the power of virtual engagement with advanced in-person event management to create a unified, best-in-class experience for event professionals and marketers alike.
In an era where hybrid events have become the new norm, the partnership between Certain and InEvent is set to transform how businesses plan, manage, and measure event success. By integrating InEvent’s cutting-edge tools for live streaming, video conferencing, and customizable event websites with Certain’s robust platform for in-person event management and data orchestration, the two companies aim to streamline event operations and elevate the attendee experience.
Blending Virtual and In-Person: A New Era in Event Management
“Certain’s partnership with InEvent marks a pivotal shift for the event technology industry,” said Peter Micciche, CEO of Certain. “By merging data-driven insights and seamless operational efficiency, we are setting new benchmarks for both virtual and in-person event success. Whether it’s a global conference or a targeted virtual event, our integrated solutions ensure every touchpoint is optimized for performance, and every insight leads to smarter decision-making.”
InEvent’s CEO, Pedro Góes, expressed enthusiasm about the collaboration, stating, “We’re thrilled to partner with Certain to deliver the industry’s leading hybrid solution, combining Certain’s pioneering event management expertise with InEvent’s award-winning tools like Live Studio and Virtual Lobby. Together, we’re setting a new standard for hybrid event experiences.”
Delivering Measurable Results and Scalable Solutions
Certain and InEvent will offer event organizers unparalleled flexibility, enabling them to effortlessly manage hybrid events with robust tools that track engagement, generate real-time insights, and allow for seamless communication across all event formats. From registration and attendee management to post-event analytics, the partnership promises a streamlined experience that will redefine how events are executed and measured.
As virtual, hybrid, and in-person events continue to shape the future of B2B marketing, this partnership highlights a shared commitment to innovation, offering a scalable and comprehensive platform that adapts to the evolving needs of event professionals and marketers.
For more information about Certain and its innovative solutions, visit certain.com.
| About Certain Certain is a leading event technology company that specializes in providing innovative and scalable solutions to manage, analyze, and enhance event experiences. With a focus on harnessing the power of data and AI, Certain offers tailored solutions that meet the evolving needs of event organizers and attendees alike. With a focus on driving engagement and delivering measurable results, Certain’s platform is trusted by some of the world’s largest enterprises to power their events. |
| About InEvent InEvent is a global leader in event management, offering innovative solutions for virtual and hybrid events. Trusted by top companies like Coca-Cola and Amazon, InEvent’s platform streamlines live streaming of events and audience engagement, supporting over 1 million events and 67 million registrations across 182 countries. |