When it comes to hybrid events, one of the earliest aspects of the planning phase is understanding what the attendee experience will look like from start to finish. From the
Event metrics allow marketers to measure their event’s success, effectively communicate the impact with the executives, and optimize events to improve ROI. Without this data, it can be exceedingly tough
To attract the right audiences, you spend numerous hours pre-planning, organizing, and executing your event. Your event ends, but you’re far from finished! There’s still work to be done to
Over the course of the last two years, organizations had to look for new ways to host marketing events. They had to rapidly adapt to remote and virtual events and
Have you ever struggled to get a clear view of your event programs and their impact on your business? Do you spend hours trying to analyze and prepare reports to
Data is a treasure trove of opportunities to help you grow your business. But to unlock its potential, you need technology that will allow you connect to any source, drive
Technology is a key ingredient in planning and executing successful events of all types and sizes from large conferences to smaller, recurring events and everything in between. Event management software
One of the main priorities of event planners is the attendee experience. Audience engagement is key to your virtual event success and improving the attendee experience. In fact, engagement can
Technology has made personalization easier than ever. Starbucks, for example, can send you individualized offers based on the drinks you ordered in the past. Amazon knows exactly what products to
Data is the secret weapon behind some of the most successful B2B marketing campaigns, and it can also be the silent killer of great campaigns otherwise destined for success. Event
