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Published in In-Person Events category on (04/27/2022)

Hosting Safe and Highly Engaging In-Person Events

Over the course of the last two years, organizations had to look for new ways to host marketing events. They had to rapidly adapt to remote and virtual events and find creative ways to connect to their audiences. But as the coronavirus restrictions are lifted, we can’t wait to return to hosting in-person events. And […] (Read More)

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Published in Audience Engagement category on (02/22/2022)

20 Tips On Increasing Audience Engagement At Events

Increasing audience engagement is crucial for continuously hosting successful events. According to David Saef, EVP of Marketworks, “Events are a critical component of any brand’s marketing strategy because face-to-face is the best way to engage a brand’s current (Read More)

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Published in Event Mobile App category on (01/11/2022)

11 Practical Ideas for Your Mobile Strategy, Part 1: Before the Event

Why invest in a mobile event app? Well, that’s what we’re here to discuss. There are a number of compelling reasons, all of which fall into one (or both) of two categories: an enhanced experience for all involved, and an impressive return on investment for your organization, your sponsors and your exhibitors. A survey of […] (Read More)